Hi, I'm Eric, founder of Schwiizerfranke.

Former engineer, now a finance blogger and certified financial adviser (IAF). I explain financial topics in a way that’s easy to understand and work out the figures in Swiss francs so that you can make sound financial decisions for yourself.

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Eric Marschall, founder of Schwiizerfranke

Certified Financial AdviserIAF

2019Swiss franc established
250+Posts on the finance blog
WednesdayA Wealth Letter every week
Around 9,000read the Wealth Letter

What I’ve built for you

My Journey

  1. At 16

    Apprenticeship as a mechatronics engineer

    Because I wanted to start earning my own money at an early age, I began a vocational training course to become a mechatronics engineer when I was 16.

  2. At the age of 18

    The first shares

    I bought my first shares when I was 18. Back then, I was guided by books and the first blogs on the internet.

  3. After the apprenticeship

    A-levels and an engineering degree

    I wanted to carry on. So I caught up on my school-leaving qualifications at an evening school and then went on to study engineering with a scholarship from the Maybach Foundation (yes, the manufacturer of luxury saloons).

  4. During your studies

    Off to Switzerland

    All this happened in southern Germany. My partner then took me to Switzerland. I soon realised that here, because of the Swiss franc and other peculiarities should invest differently than in Germany or other countries.

  5. 2019

    The Swiss franc is created

    Based on this realisation, I set up the finance blog ‘Schwiizerfranke’ in my spare time. Today, it is one of the largest of its kind in Switzerland and focuses exclusively on finance for people in Switzerland.

  6. Today

    Full-time financial education

    These days, I devote myself full-time to my mission of promoting financial literacy in Switzerland. For a while, I was also part of the management team at Fintool, a learning platform for financial literacy. And I am a certified financial adviser (IAF). Was my degree a waste? No! I regularly write free Financial calculator For you. My engineering degree still helps me to this day: I break down complex financial issues, check the figures and build my own calculators so that you can verify the results for yourself.

If it doesn’t cost anything, it’s not worth anything.

That’s what my Swabian grandfather always used to say. When it comes to financial education, I see things differently: it should be accessible to everyone.

Interviews and podcasts

My journey from engineer to finance blogger has also attracted attention in the Swiss media landscape. I am now regularly approached for interviews and podcasts. Here is a selection:

Finfluencer? Only half right.

I don’t have any Reels from the beach – just spreadsheets and calculators. But the industry still counts me as one of them:

  • Top 5one of the best-known ‘Finfluencers’ amongst male ETF investors in SwitzerlandETF Investor Survey Switzerland 2026, Lucerne University of Applied Sciences and Arts
  • Nominatedas Finfluencer of the YearSwiss ETF Awards 2026

Become part of the community

What I’m most proud of is the feedback from our growing community. It shows me that financial topics, when explained in plain language without jargon and with a direct link to everyday life in Switzerland, really resonate with people.

You can play an active part in the Wealth-Letter. Through regular surveys, you help to decide which topics are important, and your answers are incorporated into the comparative reports. I also take on board feedback on social media, by email or in the comments section.

Eric Marschall is giving a talk at the Schwiizerfranke Community Event in Zurich
Schwiizerfranke Community Event in Zurich, featuring a talk and drinks reception. Invitations are sent out via the Wealth-Letter.
Panel discussion with Sparkojote, MissFinance and Schwiizerfranke
Panel discussion at the Yuh event. From left: Mattia (moderator), Thomas (Sparkojote), Angela (MissFinance), Eric (Schwiizerfranke).

How the Swiss franc is financed

Schwiizerfranke is more than just a hobby. It involves thousands of hours of work, extensive research and ongoing costs for servers, software and tools. Nevertheless, you should be able to access sound financial knowledge free of charge. After all, financial education shouldn’t be a luxury, especially not for beginners.

The blog is funded through affiliate partnerships based on transparency. Some links are affiliate links. If you take up an offer via these links, we may receive a commission. Some posts have been produced as part of paid collaborations. We make our own editorial judgements.

We also use part of the proceeds to support charitable causes such as SOS Children’s Villages. Together, we are shaping the future of financial education in Switzerland: transparent, free of charge and accessible to all.

Comparisons with the community

All comparison reports are based on our own research and honest reviews. Surveys featured in the Wealth-Letter are incorporated directly.

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